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Hoi An Night Market

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Hoi An Night Market: A Shimmering Cultural and Culinary Experience

The Hoi An Night Market stands as the centerpiece of the ancient town’s vibrant nightlife. Located primarily along Nguyen Hoang Street on An Hoi Islet, directly across the Hoai River from the UNESCO World Heritage site, the market transforms a regular street into a magical pedestrian area every evening. Hundreds of colorful silk lanterns illuminate the entire stretch, creating the quintessential, romantic atmosphere that Hoi An is famous for. This is a must-visit destination that offers a blend of shopping, dining, and cultural immersion.

I. Historical Connection and Cultural Highlight

Although the night market is a relatively modern phenomenon compared to the ancient town itself, it immediately adopted the cultural essence of Hoi An. The market showcases the town’s iconic silk lanterns—a tradition dating back to the 16th century when Hoi An was a major trading port. Consequently, the lanterns symbolize good fortune and peace, and they provide the most spectacular photo opportunities for visitors. The market often features traditional folk games and performances, allowing travelers to engage directly with local culture.

II. Shopping and Must-Try Foods

The market divides its numerous temporary stalls into two main categories: souvenirs and food. Visitors can easily find the items they seek by focusing on each section.

  • Shopping: Lanterns and Crafts: The stalls sell a wide variety of handicrafts, most notably the signature silk lanterns. Visitors can purchase these colorful, collapsible lanterns in various sizes and patterns. Vendors also offer tailored clothing, beautiful silk scarves, handmade leather goods, and small souvenirs. Remember to bargain politely, since vendors often set initial prices higher for tourists.

  • Food: Culinary Delights: The food stalls provide an excellent opportunity to sample local Hoi An and Central Vietnamese cuisine. You can find regional specialties such as Bánh Mì (Vietnamese sandwich), Cao Lầu (Hoi An’s unique noodle dish), Bánh Tráng Nướng (Vietnamese pizza), and various grilled meat skewers. Moreover, sweet desserts like Chè (sweet soup) and rolled ice cream satisfy any sweet tooth.

A highlight activity involves purchasing small paper floating lanterns and releasing them onto the Hoai River from the nearby waterfront, creating a mesmerizing scene of light on the water.

III. Essential Visitor Information and Access

Prepare for your evening visit efficiently by noting the following details.

  • Location/Address (Main Area): Nguyen Hoang Street, An Hoi Islet, Hoi An. It sits directly opposite the Japanese Covered Bridge (Chùa Cầu).

  • Operating Hours: The market typically opens daily from 5:00 PM to 10:00 PM (some stalls remain open later). The busiest and most visually stunning time is between 7:00 PM and 9:00 PM, when all the lanterns are fully illuminated.

  • Entrance Fee: Entry to the night market is free; however, the Old Town requires a separate ticket for entry to heritage sites, although this does not restrict access to the night market street.

  • Accessibility: You must cross the An Hoi Bridge from the Ancient Town to reach the main market street. Because the area transforms into a pedestrian zone at night, we recommend walking or using a bicycle taxi (Xích Lô) to fully appreciate the ambiance. Bring cash for easy and quick transactions at the food and souvenir stalls.

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Min M.
02:41 24 Sep 25
The Hội An Night Market is one of the most beautiful and atmospheric spots in Central Vietnam, just a short drive from Đà Nẵng. In the evening, the entire market street comes alive with the glow of hundreds of colorful lanterns. The lantern-lit ambiance gives the area a magical charm, perfect for strolling, taking photos, and soaking up the unique charm of Hội An.

The market itself is vibrant and diverse, with a wide variety of shops and stalls lining the street. You’ll find everything from handmade lanterns, souvenirs, and local handicrafts to jewelry, clothes, and small trinkets that make for perfect keepsakes. Many vendors also sell delicious street food and snacks, giving you the chance to try authentic flavors while exploring.

What makes the market special is not just the shopping, but the overall vibe. The streets are lively yet relaxed, filled with music, laughter, and the warm hospitality of local vendors. You can feel both the local culture and the tourist buzz blending together in a way that feels festive and welcoming.

Being located right by the Thu Bồn River, the night market also offers a chance to enjoy the riverside scenery. You can take a lantern-lit boat ride, admire the reflections of colorful lights on the water, or simply sit back and enjoy the bustling evening atmosphere.

For anyone staying in Đà Nẵng, a trip to Hội An Night Market is definitely worth it. It’s an easy day trip that transforms into an unforgettable evening with beautiful lanterns, unique shopping, and an energetic yet cozy vibe that captures the essence of Hội An.
M C
11:10 16 Aug 25
Definitely must visit if you are in Danang. Recommend to set off around 3pm from Danang, as the weather will be cooler by then. Goods sold at the market are similar everywhere else, so you are really going for the vibes and night lights. Releasing the lanterns to make a wish is a popular activity, and you can see a long line of people queuing. Overall we had a great half day at Hoi An!
Jeroen (Yaron) P.
04:54 13 Aug 25
Must visit, no doubt!!
Yes, it is a tourist "trap", buy hey, you're probably here as a tourist, so let's enjoy.
The place is cozy, looks amazing, more relaxed than many other markets, lots of the same but still great finds. Also many nice places to grab a bite, from local to western cuisines.
We really enjoyed 3 evenings here.
Virginia L.
03:40 27 Jul 25
A lively and vibrant spot in the heart of the Old Town! The lantern-lit streets are magical at night — perfect for photos. You’ll find everything from souvenirs to street food like grilled skewers, coconut ice cream, and Vietnamese pancakes.

It can get crowded, but that’s part of the charm. Great place for a casual evening stroll, snack-hunting, and soaking in the festive vibe.

🎨 Don’t miss the lantern stalls — they make the whole market glow!
Thomas Q
09:37 17 Jul 25
I suggest spending at least a full day at this UNESCO World Heritage Site.

The atmosphere changes beautifully from morning to evening, offering a truly unique experience at different times of the day. You'll find many charming cafes around — perfect for relaxing and soaking in the local vibe. 🥳😊👏

However, be prepared to see many similar shops along the streets, which might feel a bit repetitive after a while.
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